Millennial Woman
Project Skin Care Product
About the Job
Millennial Woman. Aspirational. African American. 25-35 Years old. Diverse body types welcome. Plus size women. So a lot of this campaign shows the performer adding face lotion or face washing product to her face or maybe sun spots on their arms or knee area etc.. The performer should wear shorts and a tank top etc as there will be shots eventually and close ups on her skin on the day when we shoot this for real. The scene is such; She is getting ready for her day at home in her bathroom or maybe she is shutting down for the day and is about to go to bed and applies the product etc. Note for all models/performers: comfort with free movement + dancing ability emphasized. Also for this role they are looking for women with various diverse body types. So everyone please.
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